Andrews Loynton McCulla are financial planning consultants and entrusted us to create and implement their company brand.
THE BRIEF
Industry:
FINANCIAL PLANNING
Client:
ALM FINANCIAL
Involvement:
BRANDING
DESIGN
PRINT
Andrews Loynton McCulla, with over 100 years of combined experience, is well versed in handling all of your financial planning. Like ourselves, Andrews Loynton McCulla prides itself on creating long-term partnerships and staying ahead of the game in its industry and came to Cornell Studios for full branding of its business. This exciting venture allowed us to brand their company from concept to completion.
Deliverables:
- Creation of a new brand identity
- Design and print manage a complete range of stationery
- Design and deliver internal graphics
- Design and deliver external signage
Our team of designers created everything from the internal graphics for their newly refurbished offices to the designing of stationery. Use of unique circular cuts for the business cards and Spot Varnish on the report covers really helped make the day-to-day collateral stand out. This overhaul of Andrew Loynton McCulla’s brand gave them a powerful and modern look, helping to establish connections with new clients whilst keeping an identity that existing long-term clients can relate to.
“It has been a pleasure working with Cornell in the rebranding of our business. They designed a professional yet current logo, headed paper and business folder. The piece de resistance was our circular business cards, they really stand out from the norm. We continue to work with Cornell on other small projects, so watch this space.”
Andrews Loynton McCulla.
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