THE BRIEF
Industry:
SIGN, PRINT & DISPLAY
Client:
FOUR CORNERS
Involvement:
DIGITAL MARKETING
SEO
Visit:
With over 35 years experience, 4 Corners is one of Northern Ireland’s premier sign and display companies.
Specialising in everything from flags and banners to shop front signage, vehicle graphics and exhibition stands this is a company that knows the importance of a strong brand presence.
SEO Improvements
With the launch a new website in March 2016, 4 Corners wanted to improve its search engine rankings, increase its overall traffic levels and generate more online enquiries for its growing business.
In order to help make this happen Cornell got involved from the outset. We liaised with the development team to ensure the site was optimised for the intense digital marketing campaign that we would ultimately deploy. We delivered a monthly strategy that included SEO, content-focused link building, and email marketing along with regular usability and conversion analysis.
“The Digital Marketing team at Cornell is at the top of its game. Shortly after the launch, we were seeing the rewards of the multi-faceted campaign they put in place. We saw our brand awareness improve due to the email marketing campaign and the improved social presence, and we also saw Google rankings improve for our staple keywords and products. The campaigns put in place were a big help.”
Colin Smyth, 4Corners
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